A number of his clients prefer to window-Classic Smiley Charm the site, then call to ask if he can customize a similar piece to their specifications. Among his more unusual pieces are pens featuring a jigsaw-pattern inlay made of 20 exotic hardwoods on the barrel, and ones whose top half is made of river buffalo horn and Classic Frown Charm bottom is a replica of a .30-caliber shell. The ones he has crafted of crib-dam wood come with a history of the Rappahannock River canal and the old Classic Smiley Minx Charm. Etsy.com lets Rosiello track how many hits each piece gets so he can tell which ones to make more of and which don't appear to have much of a market. He also checks the feedback section to see what people are saying, and has discovered that other etsy.com vendors Two Hearts Charm Red begun listing his site as a favorite on their stores. "If people are promoting my site," he said, "then I don't have to do it."
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