The shoe not only allows me to elevate my game through a Links of London Sale of performance benefits, but also reflects a special personal heritage and character qualities found in a winner - on and off the court," said Paul. A perennial MVP contender, Paul worked with Jordan Brand footwear designers to develop an intelligent basketball performance shoe that allows him to continue to excel both offensively and defensively. The JORDAN CP3.IV features the innovative midsole cushioning system called Podulon (pronounced PAHD-ju-lahn), which was featured in the previous JORDAN CP3.III installment. As such, the JORDAN CP3.IV further builds on this platform by adding more performance features and technical elements, including lightweight synthetics for increased breathability and flex grooves for dynamic cutting and stopping. Podulon was developed as an evolution to the Links of London Bangles Podular Suspension system that was a cutting-edge feature of the AIR JORDAN XX. Podulon system's breakthrough lies in the engineered shape of Cushlon foam that, when strategically placed under the forefoot area receiving high impact, provides cushioning exactly where needed without compromising the integrity of the shoe. Cushlon foam's lifespan is long, so the Podulon technology is meant to sustain comfort and responsiveness. Special design details are incorporated into the JORDAN CP3.IV that makes the shoe unique to Paul. The external heel graphic honors his grandfather, while the asymmetrical collar is modeled after Paul's favorite AIR JORDAN, the AIR JORDAN XIII Low. In addition, the star graphic on the sockliner represents Paul's attributes of quickness, heart, faith, family, leadership and community. A special limited-edition of the JORDAN CP3.IV launched in select retailers on Monday, December 13, 2010. The JORDAN CP3.IV will launch nationwide on Saturday, January 1, 2011 for a suggested retail price of $118. Additionally, Black-Orion Blue-Varsity Purple and White/Black-Orion Blue colorways will release nationwide in February 2011, with a fourth colorway White/Sunstone-Black releasing in March 2011. About Jordan Brand Jordan Links of London Sweetie Black Rhodium & 18ct Rolled Gold Bracelet, a division of NIKE, Inc., is a premium brand of athletic footwear, apparel and accessories inspired by the dynamic legacy, vision and direct involvement of Michael Jordan. The brand made its debut in 1997 and has grown into a complete collection of sport performance and lifestyle product. The Jordan Brand remains active in the community by donating a portion of its proceeds to Jordan Fundamentals, an education grants program for teachers.Just think about the word "light" and how it makes you feel. Lighten your burden, light-hearted, light on your feet... Now think "Lightweight running." These are running shoes that weigh less than most technical sneakers on the market and still maintain quality and support while looking fresh throughout the New Year. The Nike Free incorporates a technology that makes you feel like you are walking/running barefoot. This shoe features an innovative upper that blends breathable mesh with engineered overlays and stitchless construction for a unique balance of comfort, fit and support. The Lunar Glide, also by Nike, utilizes the brand's Links of London Sweetie Bracelet Flywire technology to provide lightweight support and a comfortable fit.
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